Services for the Business-to-Business Information Industry
Global Business Information Strategies, Inc. (GBIS) helps business-to-business publishers to leverage their information sources and to increase the profitability of their operations by maximizing revenue and reducing marketing costs per order. We offer wide range of services to publishers, including:

Marketing
GBIS can help you to identify prospects for your publications, target your marketing efforts, and sharpen your sales messages. Lower your cost per new subscription or book order by:
• taking advantage of the latest internet marketing techniques
• identifying the information needs of your target audience
• developing strategic alliances with other information providers
• pre-qualifying new prospects with targeted offers

Editorial
Make the most of your flow of business intelligence by:
• generating targeted sector reports and other ancillary products
• targeting your publications’ content to the strongest needs of your readers
• offering internet-only and electronic archive subscription options

Operations & Planning
Reduce costs and increase profits by adjusting your business plan to focus your information-gathering resources in the areas of greatest need. Consolidate low-margin products, while strengthening your greatest revenue generators thus attracting new subscribers while preventing competitors from targeting you.
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© 2006 Global Business Information Strategies, Inc. • P.O. Box 610135, Newton, MA 02461 USA
(617) 795-0519 phone • (617) 795-0211 fax • info@gbisi.com